Last Updated
February 15, 2025
Overview
Architect (“we,” “us,” or “our”) wants you to be familiar with how we collect, use, and disclose personal information. This Privacy Policy describes how we handle personal information that we collect through our websites, social media pages, mobile apps, online communications, and any other sites or services that link to this Privacy Policy (collectively, “Services”).
To the extent that we process personal information on behalf of our business customers in connection with providing the Services, we do so in our capacity as a service provider or processor, and this processing is governed by the relevant customer agreements.
Personal Information We Collect
Here’s how we collect personal information in providing our Services.
Personal Information We Receive From You
Name and Contact Details
First and last name, title, prefix, email address, telephone number, postal address.
Business Contact Details
Company name, name of employer, job title, business email address, business telephone number, and business postal address.
Relationship History
Purchases you’ve made through the Services, details of your communications with us, and details of your claims, complaints, and queries in general.
Payment Information
Payment card information, bank account information and other billing details. This information may be processed by our payment service providers, which may handle your payment information in accordance with their own privacy policies.
User Content
Reviews about our Services, and other content you may create or share with us during our work relationship, including posts on our social media pages and comment sections.
Geolocation
Approximate location derived from your IP address.
Preferences
Language, interests, and other feedback/preferences that you might express during your use of our Services.
Marketing Data
Choices regarding our newsletters, surveys, and other marketing or advertising displayed or provided to you, and preferred methods of receiving such promotional communication.
Personal Information Collected Automatically
Online Activity Data
Pages or screens you viewed, how long you spent on a page or screen, navigation paths, information about your activity, access times, duration of access, and whether you have opened our marketing emails or clicked links within them.
Device Information
Your device’s operating system type and version, manufacturer and model, screen resolution, RAM and disk size, CPU usage, device type, IP address, language settings, mobile device carrier, radio/network information, advertising ID, and general location information.
Tools We Use For Automatic Data Collection
Cookies
Cookies are pieces of information stored directly on the device that you are using and allow us to collect information such as browser type, time spent on the Services, pages visited, language preferences, and other traffic data. We, our advertising partners, and our service providers may use the information for security purposes, to facilitate navigation, display targeted advertisements, display information more effectively, conduct analytics, and personalize your experience. We do not currently respond to browser do-not-track signals. If you do not accept cookies, you may experience some inconvenience in your use of the Services.
Local Storage Technologies
These technologies provide cookie-equivalent functionality but can store larger amounts of data, including on your device outside of your browser in connection with specific applications.
Pixel Tags
Also known as web beacons and clear GIFs, pixel tags may be used to track the actions of users of the Services, measure the success of our marketing campaigns, and compile statistics about usage of the Services and response rates.
Analytics
We use Google Analytics, which uses cookies and similar technologies to collect and analyze information about use of the Services and report on activities and trends. You can learn about Google’s practices at www.google.com/policies/privacy/ and use Google’s opt-out browser add-on at https://tools.google.com/dlpage/gaoptout.
Other Sources From Which We Collect Personal Information
Social Media
Information we collect from social media sites may include profile pictures, social media account ID, and other public social media profile information.
Other Third Parties
We may collect information from publicly available databases or similar sources, marketing partners, third-party providers, and data brokers.
How We Use Personal Information
Administering the Services
Contacting and interacting with you, receiving and responding to your requests, providing the Services, verifying your information, and sending administrative information such as agreements and changes to our terms, conditions, and policies.
Operations and General Business
Troubleshooting and diagnostic testing; conducting performance analyses; testing new features; system and log maintenance; technical support; system debugging; hosting data; and facilitating mergers, acquisitions, reorganizations, and restructurings.
Marketing
Sending newsletters, publications, updates, and invitations that we think may interest you through mail, email, phone call, and text message.
Targeted Advertising
Engaging advertising partners, including third-party advertising companies and social media companies, to display ads to you on other websites and online services. These companies may use cookies and similar technologies to collect information about your interactions over time across the Services, our communications, and other websites and online services.
Relationship Building and Engagement
Facilitating and responding to social sharing and posts on our Services, and other customer relationship building activities.
Personalizing our Services
Personalizing our interactions with you and providing information and offers tailored to your interests.
Improving and Developing Products and Services
Conducting data analysis, monitoring and analyzing Services use, developing new Services, improving or modifying our Services, identifying usage trends, determining the effectiveness of promotional campaigns, and operating and expanding our business activities.
Aggregation, De-identification, and/or Anonymization
Aggregating, de-identifying, and/or anonymizing personal information so that it will no longer be considered personal information.
Security and Fraud Prevention
Conducting audits; verifying that internal processes function as intended; monitoring for and preventing fraud; and maintaining system security.
Legal and Compliance
Fulfilling legal and compliance obligations, responding to legal processes and government requests, enforcing our terms, protecting our operations and rights, responding to auditors, pursuing remedies and insurance claims, defending claims, and limiting damages.
No Use of Data for AI/ML Training
We do not use your personal information to develop, improve, or train generalized artificial intelligence (AI) and/or machine learning (ML) models. Any data we collect is used solely for the purposes explicitly outlined in this Privacy Policy and will not be utilized to train or develop AI/ML technologies that could be deployed beyond the specific services we provide to you.
How We Disclose Personal Information
Service Providers
Companies and individuals that provide services on our behalf or help us operate our Services or business, such as web and app hosting, analytics, data analysis, payment processing, information technology, customer support, email delivery, fraud prevention, auditing, and other services.
Professional Advisors
Accountants, actuaries, auditors, experts, consultants, lawyers, banks, and financial institutions that support our business.
Advertising Partners
Third-party advertising companies, including for interest-based advertising purposes described above.
Authorities and Others
Law enforcement, public, regulatory and government authorities, courts, or other entities that obtain valid subpoenas, where required by law or legal process or where disclosure is appropriate for legal, compliance, or fraud-prevention purposes.
Other Online Services
When you interact with us, you may choose to share information and content on our social media pages and other online services.
Business Transferees
Third parties such as acquiring entities and their advisors in the event of a reorganization, merger, sale, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets, or stock.
Security
We seek to use reasonable organizational, technical, and administrative measures to protect personal information within our organization. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure, please notify us immediately.
Marketing Choices
If you no longer want to receive marketing-related emails from us, you may opt out by following the unsubscribe instructions in any such message. If you no longer want to receive SMS/text messages from us, you may opt out by texting “STOP.” We will try to comply with your request(s) as soon as reasonably practicable. Please note that if you opt out of receiving marketing from us, we may still send important administrative messages, from which you cannot opt out.
Retention Period
We retain personal information for as long as needed or permitted in light of the purposes for which it was obtained as outlined in this Privacy Policy unless a longer retention period is required or permitted by applicable law.
Third Party Services
This Privacy Policy does not address, and we are not responsible for, the privacy, information, or other practices of any third parties. This includes any third party operating any website or service to which the Services link. The inclusion of a link on the Services does not imply endorsement of the linked site or service by us or by our affiliates.
Use of Services by Minors
The Services are not directed to individuals under the age of 13, and we do not knowingly collect personal information from individuals under 13.
Updates to This Privacy Policy
The “Last Updated” legend at the top of this Privacy Policy indicates when this Privacy Policy was last revised. Any changes will become effective when we post the revised Privacy Policy on the Services.
Contacting Us
You can reach us at privacy@tryarchitect.com.