> ## Documentation Index
> Fetch the complete documentation index at: https://docs.tryarchitect.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# How to add Form Submission into your Marketo (Through Zapier)

> Send Architect form submissions to Marketo by forwarding webhooks through Zapier

<Steps>
  <Step title="Go to Zapier">
    * Click "Create New Zap"
  </Step>

  <Step title="Select Trigger to be Webhook">
    <img src="https://mintcdn.com/architect-d889a35e/2fk-dUKTarOSj_MH/overview/images/Screenshot_2026-02-20_at_17.24.13.png?fit=max&auto=format&n=2fk-dUKTarOSj_MH&q=85&s=a15345e035dc921fe27cdc59a48670f7" alt="Zapier webhook trigger" width="2176" height="1468" data-path="overview/images/Screenshot_2026-02-20_at_17.24.13.png" />

    * Trigger Event = Catch Hook
    * Click Continue
    * Leave the Child Key blank and click Continue
    * Copy the Webhook URL
  </Step>

  <Step title="Go to Architect Platform">
    * Go to Settings, Webhooks and create a new Webhook
    * Paste the URL into the callback URL and select "form submit"
    * Click "Create Webhook"

          <img src="https://mintcdn.com/architect-d889a35e/2fk-dUKTarOSj_MH/overview/images/Screenshot_2025-12-19_at_18.17.31.png?fit=max&auto=format&n=2fk-dUKTarOSj_MH&q=85&s=5b79b052e10b611c22b02af7332de26b" alt="Architect webhook settings" width="1152" height="1124" data-path="overview/images/Screenshot_2025-12-19_at_18.17.31.png" />
  </Step>

  <Step title="Test your trigger">
    <img src="https://mintcdn.com/architect-d889a35e/2fk-dUKTarOSj_MH/overview/images/Screenshot_2025-12-19_at_20.56.59.png?fit=max&auto=format&n=2fk-dUKTarOSj_MH&q=85&s=180b9442dd46f971fd703105f1044985" alt="Webhook test" width="2082" height="1436" data-path="overview/images/Screenshot_2025-12-19_at_20.56.59.png" />

    * Before moving on, go to your Webhook settings page in the Architect platform and submit a test form. This sends a sample to the webhook.

    <Note>
      If you are using multi-field forms, you can test directly from the Architect page by submitting the full form. This will help you with mapping all of the fields to the right areas later.
    </Note>

    * Go back to Zapier and click **Test trigger**.
    * Verify that Zapier successfully caught the hook and displays your test data (e.g., Email, First Name, Last Name).
    * Click Continue.
  </Step>

  <Step title="Set up the Marketo action">
    * In the "Action" step, search for and select **Marketo**.
    * For the Action Event, choose **Create or Update Lead** (or the specific action that fits your campaign).
  </Step>

  <Step title="Connect your Marketo account">
    * Click "Sign in" to connect your Marketo instance to Zapier.
    * A new window will pop up asking for your Marketo **Client ID**, **Client Secret**, and **Munchkin Account ID / Base URL**. You can find these in your Marketo Admin settings under *Integration > LaunchPoint* and *Integration > Web Services*.
    * Once authenticated, select your account and click Continue.
  </Step>

  <Step title="Map the webhook data to Marketo fields">
    * You will now see a list of Marketo fields. You need to tell Zapier which piece of webhook data goes where.
    * Click into the **Email** field (usually required) and select the corresponding email data point from your webhook payload.
    * Map any additional fields you collected on your Architect form (e.g., First Name, Last Name, Company, Job Title) to their matching Marketo fields.
    * Choose a Workspace and Partition if your Marketo instance requires it.
    * Click Continue.
  </Step>

  <Step title="Test and publish your Zap">
    * Try the form on the webpage itself to send your sample lead data over to Marketo.
    * Log into your Marketo account and search your Lead Database to verify that the test lead was created or updated correctly.
    * Once you confirm it's working, go back to Zapier and click **Publish** to turn your Zap on.
  </Step>
</Steps>


## Related topics

- [How to Track Form Submissions with Google Tag Manager](/docs/overview/for-ads/how-to-track-form-submissions-with-google-tag-manager.md)
- [Changelog](/docs/changelog.md)
- [Scripts](/docs/overview/integrations/scripts.md)
- [How to Integrate Leads into HubSpot](/docs/overview/integrations/how-to-add-form-submission-into-your-hubspot-crm.md)
- [How to route between multiple pages](/docs/overview/advanced/how-to-route-between-multiple-pages.md)